Saunders Outdoor Advertising offers digital boards along the busy I-15 corridor in Utah.
There are roughly 9,600 digital billboards in the country, with more being added every year. Why is this a growing trend? Digital or electronic advertising billboards are bright, easily updated, grab attention and operate 24 hours a day. Plus, they are memorable. According to a recent Nielsen report, 65% of people that saw a digital billboard engaged in at least one action, such as visiting the advertiser’s website, visiting its store, perusing its social media channels and more.
Digital billboards are computer-controlled LED displays that rotate through seven advertisers at any one time. Each static image is on-screen for approximately eight seconds per minute and can be programmed specifically to run only during a certain time of the day, or particular days of the week—which makes the average cost very budget-friendly. The LED-display technology of these boards makes the images crystal clear with vibrant color.
Digital Advertising Billboards Offer Flexibility
Digital billboards truly offer the impact of traditional outdoor advertising with the flexibility of an online electronic ad. There is no vinyl to print or ship for this type of board; all that’s needed is a digital file of your design. Due to the unique nature of digital billboards, your message can be changed as often as you like during a given lease period and rotate through multiple messages at the same time. You can also include real-time information in your advertisement, such as interest rates, weather, stock quotes and news headlines.
Please contact us at 801.621.2350 to discuss all your options and board availability.